eType is an intelligent ad platform that utilises predictive ad serving technology - producing the very best results for both advertisers and web publishers.

Advertisers

Return on investment is your goal. You want your campaign to deliver results and only run on premium web content. You want your ads to target users based on their previous surfing behaviour, because you know it provides the best results. Now you can.

Publishers

As a web publisher generating the best revenues for your website is your goal. You want quality advertising and the ability to control the types of ads you show. You want targeted ads for your users and you want a transparent reporting system.

Technology

Our ad serving technology offers unrivalled, predictive capabilities, creating the best pairing of website and creative, offering a win – win for our advertisers and publishers. Constant optimisation means that campaigns learn and perform better.